Summer Blog Series (aka “12 reasons why you may need an fractional CMO.”)
For the last few months, Monday night has meant one thing in my house. Soccer practice. The ongoing ritual of taking my son and his friend to practice, dropping…
Fractional Chief Marketing Officer
Not every company can support a full-time Chief Marketing Officer. But every company needs a piece of one. At JK Squared, we successfully serve as a Fractional Chief Marketing Officer for many clients. We apply our deep background in both marketing and in operating businesses to help each of our clients drive results and build the structure that’s right for them. We’re not just consultants – we’re a hands-on part of your team.
Strategic Marketing – Digital to Direct to Design
A strong strategic approach is the foundation of any great marketing campaign. But then you also need the ability to execute it across various media. From direct marketing to video to SEO to social media, JK Squared acts with today’s marketing environment in mind, developing the best solutions to meet your business objectives from strategy to tactical executions. We can bring in the resources you need – or work with the ones you already have.
JK2 Sports – Proven Marketing Solutions
The business of sports is not like any other business. But many of the same marketing principals apply. That’s why we offer marketing and sports business resources to help the organizations who need it the most – universities, youth sports, and minor league athletic programs with big-time needs and limited resources to achieve them. We bring our expertise to help overcome your off-field challenges, so your teams can be more successful on them.